​- Creative Leader & Video Production.

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Served as a creative leader directing video production shoots for various lifestyle clients such as leading a 5-person team in producing compelling video content for Asia's largest youth festival, demonstrating strategic creative direction and collaborative multimedia production skills.

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- Strategic Communications.

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Formulated integrated communications plans for various brands identifying target consumers, such crafting daily strategic reports for WhatsApp Pay and KFC, synthesizing market intelligence to enable data-driven messaging and crisis response across multiple international markets.

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- Writer & Copy Producer.

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At Mischief PR, I crafted compelling media narratives for brands like Just Eat during Pride Month and the Euros, effectively pitching stories and securing notable coverage in major UK publications, demonstrating strategic storytelling and communication skills.

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- Passionate Creative Polymath.

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With lifelong immersion in areas like film, TV, music, art and culture, I offer a genuine connection to the audiences and interests which most brands seek to authentically engage through communications efforts today. From leading a dance team to producing multimedia content for NGOs, managing an Instagram blog on cinema, and exploring advertising and media production, the chance to apply this creative passion in a professional context is a privilege.